Infrastructure Project Solutions (IPS)
Social Media
Public Relations
Content
Strategic communications support for a fast-growing Queensland infrastructure business
Telling the IPS story across all channels
IPS is a Queensland-based business partnering with industry and government to deliver complex infrastructure projects across Australia.
Following a period of rapid growth, Pitch was engaged to provide ongoing communications support to build brand awareness and share the company’s unique approach and achievements with relevant audiences.
We proposed a consistent strategy of website storytelling, LinkedIn posts, video and media outreach to meet these goals. Pitch also assists IPS with other content services, such as drafting industry award submissions.
Our success has resulted in Pitch being engaged by another professional services business aligned with IPS to provide similar public relations and content services.
If you’re looking for a one-stop communications solution for your Brisbane-based B2B company, talk to our team.
B2B brand building
With our guidance, IPS added a News section to its website and commenced regular storytelling – sharing project news, thought leadership, team news and other valuable insights.
Pitch was able to quickly adopt the IPS style and tone of voice to take over content management and posting on the company’s LinkedIn page, substantially boosting follower numbers and engagement.
Our award submission saw the business owner named Queensland’s Professional Engineer of the Year in 2024.
- Media coverage achieved in The Courier-Mail and industry publications
- 45+ website news stories delivered to date
- 2500% increase in LinkedIn followers in first full year
- 1725% rise in engagement on LinkedIn